How To Get Passionate Twitter Followers

There’s a shortcut for everything. A fast way to get what other spent years building.

Welcome to the world of online business. We’re always looking to cut corners.

You might be reading this article expecting a revelation on Twitter followers. That secret advice that no one else shares.

The way to get 10,000 Twitter followers, fast. And not just followers. People who click, reply and retweet everything you tweet out.

My friend… this is just not happening.

Can’t Buy Love

You can buy 10,000 followers. They will likely not even be real people. But if all you want is to see that number, this is an option.

They will never retweet you. Never reply to you. Never read your latest article. They will simply be a number on your profile.

It’s unfortunate. The offer seems very tempting. But you can’t simply buy your twitter followers.

Photo by Jose Antonio Fernandez / CC BY 2.0
Photo by Jose Antonio Fernandez / CC BY 2.0

Follow Me To Freedom!

Then there is the follow ‘em all strategy. I’ve built my twitter following @joerdaniel on this strategy. Truly, most of my followers to the point of this writing came this way.

I wanted to find out what would happen. I used TweetAdder to follow 100+ new people each day.

After 3 days, if they did not follow me back, I unfollowed them. If they followed back, we were now following each other.

There is some interaction here. An occasional retweet. A click on an article. Hard to tell when it is someone added by TweetAdder or a follower earned the traditional way. But there is activity.

But nothing compared to what a real collection of Twitter followers would do. One’s you earn the hard way.

From my Buffer analytics. 20 clicks is almost a guarantee with my audience, but sometimes we go bigger.
From my Buffer analytics for @footballinfo. 20 clicks is almost a guarantee with my audience, but sometimes we go bigger.

How To Get Twitter Followers

Here’s the cold, hard truth. It will take some time to build up a following. But it is worth it.

Since 2009, my Twitter handle has been @footballinfo. I’ve done a few tricks here and there, but most of my 4,389 followers (as of this writing) are earned.

And when I post a tweet there, there is a response. Clicks. Retweets. Conversation.

All the stuff social media is meant to do. Not just a number on a my profile.

How do you get more real, legitimate Twitter followers? Here’s some tips…

Start A Conversation

You would be amazed how many people will respond to a conversation starter on Twitter. I have been.

People who would never answer an email from you. They’ll answer your tweets.

Even busy entrepreneurs know that if you tweet them, the conversation will be short. It’s the way Twitter was designed.

The next time an influencer in your field posts a thought provoking article, press reply. Then tell them the thought that was provoked.

I can just about guarantee that if you do this with the top 10 influencers in your field, you’ll be having a conversation, albeit brief, with 1 or 2 of the big dogs.

Photo by Khalid Albaih / CC BY 2.0
Photo by Khalid Albaih / CC BY 2.0

Tweet A Lot Of Good Stuff

This is hard. You need to share lots of good information.

Retweeting is the easiest way to do this, but not the best. For top value, subscribe to Buffer.

Every time you find an interesting article, buffer it. Buffer will ration your best finds throughout the day.

Intersperse your favorite content that you have produced, too. But don’t just smother people with that.

Just a side note, but I almost exclusively post links to my own articles on my @footballinfo page. I don’t read other people’s stuff very often (and not many other people write about football coaching), so I stick to my own.

You can back off of how much you share other people’s posts once you have a solid following. I would never completely abandon it though.

Post Something Other Than Links

Look at a lot of Twitter accounts, and all you see is links. Link after link, after link.

Post a thought provoking question. Deliver a witty observation about everyday life. Let the world into your mind.

That doesn’t mean you post pictures of your breakfast. Or any other dumb stuff Twitter gets associated with by those who do not use it.

You just say things a human might say. Because, oh hey look at that! You are human.

Mention Your Twitter Handle… Everywhere

I’m terrible at this. Really bad.

If you want anyone to follow you on Twitter, you have to tell them where to find you.

Before I forget… you can follow me on Twitter @joerdaniel.

I almost never mention my handle on The Webinar Marketing Podcast. Nor do I plaster it in any articles or videos I produce.

There is a link to it on this page… somewhere in the corner. Not good.

Don’t follow my example. Get your Twitter name out there. It’s as simple as just putting a Call-To-Action at the end of everything you do. “Follow me on Twitter @joerdaniel.”

Boom. Done. Close your podcasts. Close your articles. Close your videos.

If you want to build a Twitter following, you have to get your name out there.

https://farm3.staticflickr.com/2386/4546017269_ddac803025_z_d.jpg
https://farm3.staticflickr.com/2386/4546017269_ddac803025_z_d.jpg

Focus On The One Thing

I drove to Georgia for a wedding recently. On the way, I consumed some audiobooks. Because that’s what driving is for.

One of them was a book called The One Thing by Gary Keller. Nothing earth shattering, but it is a good listen to the ideas behind focus and essentialism.

You need to follow that concept with your social media strategy. Focus on one social media platform at a time.

We all want to “be everywhere.” You need to be somewhere first.

Want to start with Twitter? Good. It’s a great place to start. I would start with Twitter, then move to Facebook – or visa versa (some industries may do better on LinkedIn, Pinterest, Instagram and others so do a little research first).

The key is to start in one place. Get good at it. Start getting real interaction, real exposure. Once you hit a level where you can put that platform on autopilot, you’re ready to move to the next one.

What challenge are you facing with Social Media right now? Post in the comments!

And one last thing… follow me on Twitter @joerdaniel!

Episode 48 – The GoToWebinar Review

GoToWebinar is the most popular webinar hosting platform out there for internet marketers. So I should probably give it some time.

This episode is a review of the features for GoToWebinar.com. At least, what they are as I see it.

We talk about The Good, The Bad and The Ugly. What works, what doesn’t.

GoToWebinar is the most reliable webinar hosting service I have used. It just plain works.

Webinar Marketing Podcast review of the GoToWebinar hosting platform

Plus it is a fully contained system. Host the webinar, host your recordings, build your registration page, send out your reminders, send out your follow-ups. It’s all here.

You can say that for some of the other services, too. But none of them are quite as intuitive as GoToWebinar. It’s great for your first time through.

The big issues are that there is no chat room for your guests. They can message you, but not each other.

I used to not care about that. But I love the idea of Social Presence and have pushed for more interaction in recent months.

GoToWebinar does not integrate directly with your mailing list, either. But there are some solutions. I’ll present a couple in the podcast.

The conclusion of the GoToWebinar review? If you want a reliable service for webinars… GoToWebinar is for you.

But if you are bootstrapping, the costs can be prohibitive. Still, your 30 Day Free Trial is worth using anyway.

Check out this episode!

What Is A Webinar?

What is a Webinar? And how do webinars fit into this great big online marketing journey?

You may have heard that webinars are a great way to get new leads for your business. Make new sales. Conquer the world.

Great… if you only knew what the heck a webinar is. No one will step back to explain that to you.

Put simply, a webinar is an online presentation. It’s any corporate meeting, faculty meeting, briefing, whatever you want to call it – but presented online.

Oh wow! An online meeting! All the part-time online entrepreneurs who have a 9-5 job just left. Shuddering at the thought of coming home to ANOTHER meeting.

Wait!! It’s not like that!

6730125037_f45950ec08_o_d[1]
Photo by Anders Abrahamsson / CC BY 2.0

What Is A Webinar For Marketing

When used in marketing, webinars are all about training. Teaching. Helping people learn something they actually want to learn.

And you can host or attend a webinar from home. In your pajamas if you choose.

When you use online webinar presentations as part of your marketing plan, your whole goal should be to teach. And to inspire.

And as part of your marketing, you’re doing this for free. You can use webinars as part of a paid training course (and I do). But when we’re talking marketing, you are delivering an extremely valuable and FREE training.

What’s In A Webinar?

Webinars are usually centered around a PowerPoint presentation (or Keynote for Macs). Nothing fancy.

All you need is a computer, a microphone, the presentation, and a webinar hosting service (oh and guests… that’s the tricky part).

The webinar hosting service you choose will share whatever you show on your computer screen and anything you say into your microphone, with all of your webinar guests.

Webinars are usually in real time, or with a few seconds of delay.

In recent years, webinar hosting services have been in a race to come up with the newest, shiniest new toys for webinars. But most of this is not necessary. Or even good for you, as the presenter.

The only component you need from your webinar service, besides screen and audio sharing, is a chat box. Some way the audience can communicate with you (and with the rest of the audience, in some cases).

That is a necessity. If guests cannot communicate with you, you might as well not be live (we call that a video, not a webinar).

7534289918_b60c8c9dd5_z_d[1]
Photo by ImagineCup / CC BY 2.0

Why Give A Webinar Away For Free?

You’re an expert in your field. You have tons of knowledge.

Why on earth would you teach it for free?

Because you are a good person. Or a good business person. Take your pick.

Most of us are a little bit of both. We like to help people, but we need to make enough money to buy groceries and pay rent too. And a yacht should circumstances permit.

Free webinars help to establish your expertise in the minds of your attendees. To show that you are a smarty pants.

And to initiate a value for value exchange. The law of reciprocity – you give others something, they feel a strong need to give you something back.

Your webinars will teach, and inspire. And then you tell the audience how you can teach and inspire them even more! With your special widget. Or training course. Or consulting. Or anything else you want to see.

Webinars are useful no matter what industry you are in. You help others, they help you. That’s what a webinar is all about.

Do you want to find out how webinars can help your business take off? Here’s Step #1 – Sign up for my FREE Download, 5 Must-Have Tools For Creating High Profit Webinars.

Episode 47 – 6 Steps To Hosting An Awesome Webinar

You don’t need to be afraid to host a webinar. You just need to be prepared.

Do you have an audience? If not, you have to find one. Your first webinar will be better if you host it for an existing list.

If you have that audience alreaddy? No more excuses. Time to host a webinar!

In Episode 47 of The Webinar Marketing Podcast, I’ll take you through the 6 step checklist you need to follow to get your webinar out there.

Click Here to Download the Free Checklist!

happyfaces

When you finish this podcast, you’re going to know exactly what direction to go in right now.

Let’s get started!

Show Links

The Webinar Formula [article]

List Building For Webinars [podcast]

Do I Need to Blog? [article]

Amy Porterfield

Show Notes

[05:00] Step 1 – decide on your purpose for the webinar

[11:28] how to choose your webinar title (headline)

[13:11] Step 2 – where is your traffic going to come from?

[19:11] Step 3 – choosing your webinar host

[20:40] Step 4 – building your registration page

[25:49] Step 5 – create your presentation

[27:57] Step 6 – time to shine!

 

Check out this episode!